Being a digital marketing servicing company, working with companies and different business owners have come with various experiences. But one thing has always remained constant… how to consistently increase income. When asked what they want most in their businesses, the frequent answer is “more customers.” And what often comes after more customers is “more traffic to their business, website or sales pages”. Once that frustration is solved, converting these potential clients to sale shouldn’t be a problem. Yes! it’s a known fact that business is a numbers game. The hard truth is, setting a workable system to get more clients to your business marketing funnel, determines the success of conversion of visitors to sale. So the more traffic you get to your website or marketing funnel, the more likely you are to increase your list of potential clients, increase customers and ultimately, increase sales.
Now the major question to deal with now, is ‘How do I get more traffic to my website?
That’s what we are going to look into in this post.
There are many ways you can increase traffic on your website, but we’re going to focus on 7 ways that you can use to get more traffic to your website.
Alright, let start the ball rolling.
Create Irresistible Headlines
Headlines are one of the most important parts of your content. Without a compelling headline, even the most valuable and comprehensive content will go unread. Writing attention grabbing headline is an art, so, you need to master the art of using words to emotionally trigger or invoke curiosity of your target audience. You can achieve this by either of the following three ways:
- Take some online courses on copy writing. There are some guys that I follows that are very good on this such as Ben settle, Eben Pagan, Yanik silver and so.
- Study and use headlines swipes for all your headlines.
- Outsource the job to people or company to handle it for you.
Optimize Your Content for SEO
Optimizing your content for search engines is very valuable and instrumental in getting more traffic to your website. This will enable search engine such as Google to increase your page ranking which will in turns boost your website traffic. You can achieve this by doing the following:
- Target long-tail keywords. This account for a majority of web searches, meaning that if you’re not targeting them as part of your SEO efforts, you’re missing out.
- Use the right keywords on the image alternative text.
- Create internal links to new content.
Optimizing for SEO doesn’t have to take ages. Do this as early as possible to boost your organic traffic.
Nurture a Sense of Community or Forum
Start a forum on your website. An active forum can quickly begin ranking for long-tail keywords. They’re also great for decreasing your site’s bounce rate, increasing time-on-site, as well as building a community.
Secondly, People want to speak their minds on subjects they feel passionately about, so building a community into your site is a great way to start a conversation, which will increase traffic to your website. To achieve this, you can use a commenting system tool through third-party solutions, such as Facebook comments or have a dedicated forum where visitors can ask questions. Manage your community to ensure that minimum of standards decorum are met to prevent unnecessarily arguments.
Make Your Voice Heard in Comment Sections of Relevant Businesses Sites
Visit sites that are relevant to your business on a regular basis and join the conversation with a link or signature to your site below your comment. This doesn’t necessarily provide an immediate boost to referral traffic right away, but can make name for yourself and company by providing insightful, thought-provoking comments on a niche sites which can subsequently result in driving more traffic to your own site.
Incorporate Video into Your Content Strategy
Text-based content is all well and good, but video is a valuable asset in both attracting new visitors and making your site more engaging. Data shows that information retention is significantly higher for visual material than it is for text, meaning that video is an excellent way to grab and hold your audience’s attention, and boost traffic to your website at the same time.
Attend Industry Conferences
Whatever industry you’re in, chances are there are at least one or two major conventions and conferences that are relevant to your business. Attending these events is a good idea – speaking at them is even better. Even a halfway decent speaking engagement is an excellent way to establish yourself as a thought leader in your industry and gain significant exposure for your site.
People love to learn, and webinars are an excellent way to impart your wisdom to your eagerly waiting audience. Combined with an effective social promotion campaign, webinars are a great way to increase traffic to your website. Send out an email a week or so ahead of time, as well as a “last chance to register” reminder the day before the webinar. Archive the presentation for later viewing, and promote your webinars widely through social media.
To experience the power of webinar, i want to invite you to a FREE WEBINAR that we are hosting this THURSDAY, August 4, 2016 at 8PM GMT+1, titled:
“How To Build the Ultimate Marketing and Sales System Your Prospects, Customers and Clients Will Never Resist”
Our very own Tope Olofin will be leading. I happened to spied her notes a few hours ago and i will confidently tell you that she’s bringing the goods. You don’t want to miss this!
Click on the link below to secure your space before it get full.
Click here to register:https://app.webinarjam.net/register/8490/9203f90226
Look forward to seeing you Thursday!
Alright, we’ve come to the end of this post. I’ll advice you to start implementing what you’ve learnt here, to drive more traffic to your company website.
I trust it’s of value to you?
I’m looking forward to your feedback on how you’ve implement what you’ve learnt.
Notwithstanding, if you are at a point where you are looking for a consistent inflow of the PERFECT type of traffic to your website or…
If you want an effective marketing consultation to help increase traffic to your website and generates more sales, then click on this link to schedule your FREE consultation session with our Business Consultants.